We have moved our Blog
by Paul Fasel on Feb.20, 2009, under Web 2.0 Marketing
Hello Everyone,
We have moved our blog over to http://www.150point.com, we are keeping this site up until our hosting runs out. All new posts will appear on our new site.
Thank You for your Support
Paul Fasel -
www.150point.com
www.DoreyDesignGroup.com
Absolute URLs + alt tags and W3C Compliance
by Paul Fasel on Feb.18, 2009, under SEO
When you build a website and what to make it easier for the Search Engines to crawl you should make each page an absolute URL. For example a page that would be /home/index.php would be now http://www.doreydesigngroup.com/home/index.php. This should work for most sites that are not built using dynamic coding or a database to build all the pages. Also if you have a large site that may be moved to another server you might not want to do this since your site will not work on the new server without updating every one of your links. This could be very time consuming.
Alt Tags are another way to get your site noticed by the search engines, if you images have alt tags specified it will help provide the search engines with more key words to be indexed. Also as an added bonus someone with a visual impairment will be able to use your site with a site reader.
W3C or World Wide Web Consortium ( www.w3c.org )is the standards body that sets the standards for all websites. If you site is standards complaint then the search engines will be able to follow all the links in the site. Also when you site is W3C compliant it will look acceptable in Firefox, Safari and Internet Explorer. It also means that the site is coded correctly.
Website Traffic Generation (Social Media Marketing)
by Paul Fasel on Feb.18, 2009, under Web 2.0 Marketing
Package 1.
We do everything for you, this will include blog posting, managing you’re micro brand creating a custom MySpace page FaceBook page, as well as managing your social media sites. This also includes monthly reports on the success of the campaign.
The monthly fee includes maintenance of all your social media sites, just like you were doing it yourself, for up to 4 team member. 1 blog posting per week on your very own blog; posts to online forums in the new home construction arena, monitoring, posting and interacting with “friends” on social media sites, And the Creation of MySpace events and FaceBook fan pages and more. We will still need to have bi weekly client phone meeting to ensure we stay on track. Total of 15 hours per month
Month 1: $2,700.00
Month 2 - 12: $1,500.00 (20 hours per month)
Package 2.
This is the package we feel is most effective for both our clients and us, since you know more about what you are selling that we do, your passion and commitment shows through when you post to your MySpace page FaceBook site or Blog.
First we supply you with a customized and detailed list of tasks and schedule, that need to be after you have time to review the is document we schedule a time for us to meet with your team, at your place of business. During this meeting we will train your team how to execute your social media marketing plan.
Included is 3-6 hours a month of support, consultation, and reporting the success of your initiatives
Month 1: $1,700.00
months 2-12: $500.00
Package 3.
We provide you with a generic list of tasks and a schedule similar to package 2 however you are on your own, we will answer questions on a per hour basis, and will not provide any reporting, however you will still have access to your website stats, to generate your own reports.
$500.00 onetime fee
Options for package 3
Custom MySpace profile page $250.00
Website traffic report with suggestions on how to enhance your online presence $150.00 per month
Extra Items Cost TBD
HTML email Campaigns
press Releases writing
press releases posting to news wire
management of the Social Media initiatives
consulting on the direction of the social media marketing
online ad management
website audit for SEO
Google ad-words campaign management Dorey Design charges 125.00 per month or 25% of the total Google AdWord Budget whichever is higher

